Navigating the world of chocolate can be overwhelming. You know you want something a bit more special than the usual, but the sheer number of options, from intriguing flavour combinations to different ethical claims, can make it difficult to choose. Whether you're seeking a personal treat, a thoughtful luxury chocolate gift or a bar perfect for sharing, finding a truly standout product is the goal.
As a Joybuy Product Recommendation Officer, my role is to help you find products that fit your needs. This guide is designed to highlight some noteworthy gourmet chocolate bars, focusing on what makes them unique in terms of flavour, texture and sourcing, so you can make a choice you'll be happy with.
Before we look at our recommendations, here are a few points to consider that can help you identify a high-quality chocolate bar that suits your preferences.
The quality of a chocolate bar often comes down to its core ingredients. A key indicator is the use of pure cocoa butter instead of other vegetable fats, which contributes to a smoother melt and a richer flavour. The cocoa percentage can also be a guide; a higher percentage in dark chocolate typically means a more intense, less sweet flavour, while milk chocolates have their own balance of cocoa, milk and sugar to create a creamy profile.
For many, a great chocolate bar is one that tastes good and does good. Certifications like Fairtrade chocolate are important markers. The Fairtrade mark indicates that the farmers who grew the cocoa and sugar were paid a fair price for their crops, plus an additional Fairtrade Premium to invest in their communities. Choosing ethical chocolate bars supports more sustainable and equitable practices in the cocoa industry.
One of the most exciting trends in chocolate is the creative use of chocolate with inclusions. These are the extra ingredients mixed into the bar, such as nuts, fruit, caramel or even pretzel pieces. The combination of sweet and salty chocolate has become particularly popular, with additions like sea salt or salted toffee creating a moreish and complex flavour profile that keeps you coming back for another bite.
Here are a few distinctive chocolate bars that offer something different, from playful textures to sophisticated, ethically sourced flavours.
Why It Stands Out: This bar is all about fun. It takes the familiar, creamy taste of Cadbury Dairy Milk chocolate and packs it with a surprising mix of jelly pieces, colourful candy shells and crackling popping candy. It’s a multi-sensory experience that brings a sense of playfulness to your chocolate treat.
Pros:
Who is it for?: Anyone looking for a fun, nostalgic and surprising chocolate experience. It’s a fantastic choice for families or for those who enjoy a treat that doesn't take itself too seriously.
Why It Stands Out: Divine offers a sophisticated bar that excels in both flavour and ethics. The brand is co-owned by the Kuapa Kokoo farmers' cooperative in Ghana, making it a leading example of Fairtrade chocolate. This bar blends smooth 38% milk chocolate with crunchy toffee pieces and a hint of sea salt, creating a perfectly balanced sea salt toffee chocolate.
Pros:
Who is it for?: The conscious consumer who values ethical sourcing but refuses to compromise on taste. It’s an ideal personal indulgence or a thoughtful gift for someone who appreciates quality and purpose.
Why It Stands Out: Tony's Chocolonely is a brand with a clear mission: to make 100% slave-free chocolate the norm. This bar is a delicious vehicle for that message, combining rich milk chocolate with crunchy pretzel pieces and sweet toffee. The result is a chunky, satisfying bar with a delightful sweet and salty chocolate crunch.
Pros:
Who is it for?: Those who want their purchase to support a cause and who love a chocolate bar with plenty of texture and substance. The combination of pretzel and toffee is a modern classic.
These recommendations represent just a fraction of the exciting chocolate available. If you're interested in exploring classic smooth milk chocolate or discovering other unique flavour combinations, our full collection has something to suit every preference.
Explore our wider range of Milk Chocolate to find your next favourite.
The term 'gourmet' generally refers to chocolate made with higher-quality ingredients, such as a high percentage of cocoa solids and pure cocoa butter. It can also describe bars with unique or sophisticated flavour profiles, such as those with interesting chocolate with inclusions or those produced with a strong focus on ethical and sustainable sourcing.
The Fairtrade certification is primarily a guarantee of ethical sourcing—it ensures farmers receive fair payment and work in improved conditions. While this doesn't automatically define the taste, brands that are committed to Fairtrade principles often extend that same level of care to their ingredient selection and production processes, which frequently results in a high-quality, great-tasting product.
To preserve their flavour and texture, store chocolate bars in a cool, dry place, away from direct sunlight and any strong odours. The ideal temperature is between 15-18°C. It's best to avoid storing chocolate in the refrigerator, as the cold and moisture can cause 'sugar bloom'—a harmless but unappealing white, grainy coating that can affect the texture.