Who is this choice for?

Hosts comparing sugar

If you want to serve biscuits with less sugar, compare the per-100g figures first, then check sugars per biscuit for the number you plan to put out. A free-from or no-added-sugar label answers a different question from a reduced-sugar claim.

Hosts catering for allergen needs

Standard bourbon creams in the named retailer listings contain wheat. If a guest needs to avoid milk or cereals containing gluten, check the current pack for an explicit free-from label and any other relevant allergen statements.

People planning biscuits for a group

Pack weight and the number of biscuits or servings help you plan how much to put out. If some guests need a separate free-from biscuit, keep its packaging available so they can check the label.

What should you check?

Standard bourbon creams

Consider when: You want a conventional bourbon cream and wheat or relevant precautionary allergen statements are not a restriction for your guests.

Keep in mind: The named standard listings do not establish a reduced-sugar claim; check each pack rather than assuming the biscuit type meets that aim.

ASDA Free From bourbon-style biscuits

Consider when: A guest needs a biscuit labelled free from milk and cereals containing gluten.

Keep in mind: The free-from label concerns those allergens; it does not establish a reduced-sugar or lower-energy claim.

Priority What to check Your needs
Sugar Compare sugars per 100g across biscuits, then sugars per biscuit for the portion served. Tesco Groceries lists 25.2g per 100g for its standard bourbon; ASDA Groceries lists 18g per 100g for its Free From bourbon-style biscuit. I want to compare the actual sugar figures, not assume that “free from”, vegan or a smaller biscuit means reduced sugar.
Allergens Read the current ingredient list, explicit free-from wording and any “may contain” statement. The named standard bourbon listings contain wheat; ASDA Groceries labels its Free From biscuit free from milk and cereals containing gluten. If someone needs to avoid an allergen, I need a pack whose label addresses that particular requirement before I serve it.
Portions Check sugars and energy per biscuit or serving, as well as per 100g. Count the biscuits you intend to put out; a lower sugar figure alone does not establish a lower energy figure. For a shared plate, I want to know what one biscuit contributes and how many each guest is likely to take.
Quantity Check pack weight and the stated number of biscuits or servings where available. Plan separately for any guests who need a biscuit with a different allergen label. There should be enough suitable biscuits for the group without assuming that one variety works for everyone.

Mistakes to avoid

  • Taking “free from” or “no added sugar” to mean reduced sugar

    Those phrases describe different product characteristics. ASDA Groceries lists 18g sugars per 100g for its Free From bourbon-style biscuit, but its allergen label does not establish a reduced-sugar claim.

    Compare sugars per 100g on the packs. If a reduced-sugar claim matters to your choice, check that the product itself makes that claim rather than inferring it from another label.

  • Assuming a vegan bourbon suits every guest

    Vegan suitability does not mean gluten-free. The named standard bourbon listings contain wheat, and some carry precautionary statements for other allergens.

    Ask guests about relevant allergens, then check the ingredients, free-from wording and “may contain” statements on the biscuit you will serve.

  • Serving from a previously checked listing

    A pack’s ingredients and allergen statements are the details guests need for the biscuits actually on the table.

    Recheck the physical pack before serving, particularly when someone has an allergy or intolerance, and keep different varieties identifiable.

Bourbon biscuit brand references

These named retailer listings provide figures for specific biscuits, not a judgement about every product made by each brand.

Tesco

Tesco Bourbon Creams Biscuits are a standard own-label option in a 296g pack.

  • Tesco Groceries lists 25.2g sugars per 100g and 3.5g per biscuit; the listing labels the product suitable for vegans.
  • The product contains wheat and may contain sesame. Vegan suitability does not make it suitable for a gluten-free requirement.

Sainsbury’s

Sainsbury’s Bourbon is a standard own-label biscuit in a 200g pack.

  • Sainsbury’s lists 25.8g sugars per 100g and 3.4g per biscuit.
  • Its listing identifies cereals containing gluten and says the product is not suitable for customers with a milk or barley allergy because of manufacturing methods.

Asda

ASDA Groceries lists both a standard bourbon biscuit and a separate Free From bourbon-style biscuit.

  • The standard biscuit lists 27g sugars per 100g. The Free From product lists 18g per 100g and is labelled free from milk and cereals containing gluten.
  • The standard biscuit contains wheat and may contain milk, rye, oats, barley and sesame. The Free From product’s allergen label does not establish a reduced-sugar claim.

Waitrose

Essential Bourbon Creams Biscuits come in a 400g pack.

  • Waitrose & Partners lists 27.8g sugars per 100g and 3.90g per biscuit; the product is labelled suitable for vegans.
  • The biscuit contains wheat and may contain sesame.

McVitie’s

McVitie’s Tasties Bourbon Cream Biscuits are a branded conventional bourbon cream.

  • The ASDA Groceries listing gives a 300g pack and identifies the product as vegetarian.
  • It lists 30.3g sugars per 100g and 4.2g per biscuit. The product contains wheat and may contain sesame and milk.

A Joybuy biscuit option

This 210g cookies-and-cream biscuit is labelled “No Added Sugar”. It is an option to consider if you are willing to serve a different biscuit style rather than a bourbon cream; compare the current pack’s nutrition and allergen information for your guests.

Gullon Zero No Added Sugar Cookies and Cream 210g

Gullon Zero No Added Sugar Cookies and Cream 210g

A cookies-and-cream alternative for a coffee morning where serving a bourbon cream is not essential.

The 210g pack is labelled “No Added Sugar”, which is not the same claim as “reduced sugar”. Contains wheat and soya; may contain milk and mustard. Contains maltitol, so check the pack’s consumption guidance before serving.

Joybuy

Common questions

Are ordinary bourbon biscuits labelled reduced sugar?

The named standard listings do not establish that claim. Tesco Groceries, Sainsbury’s, ASDA Groceries and Waitrose & Partners list between 25.2g and 30.3g sugars per 100g across the Tesco, Sainsbury’s, ASDA, Waitrose and McVitie’s biscuits described here. Check the current product’s own label if a reduced-sugar claim matters to you.

Is a free-from bourbon-style biscuit automatically lower in sugar?

No. ASDA Groceries lists 18g sugars per 100g for its Free From bourbon-style biscuit, below the figures on the named standard listings, but a free-from label identifies specified excluded allergens rather than making a reduced-sugar claim. Compare the nutrition panels of the biscuits you are considering.

What should I check before serving biscuits to guests?

Check the actual pack’s ingredients, highlighted allergens and any “may contain” statement before serving. The named standard bourbon listings contain wheat, and some have additional precautionary allergen statements. Where a guest needs to avoid milk or cereals containing gluten, look for explicit labelling covering that requirement rather than relying on a vegan label.