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BrewDog Beer Buying Guide: Choose the Right IPA, Lager, Pack or Alcohol-Free Option

Buying BrewDog beer online can be straightforward, but the wide choice of IPAs, lagers, mixed packs and alcohol-free alternatives makes it easy to order more than you need—or choose a style that does not suit your occasion. A 330ml craft beer multipack may work well for a quiet evening, while a larger lager pack or mixed beer pack may be more practical for entertaining.

This guide explains the key details to check before you buy BrewDog beer online, including ABV, pack size, beer style, allergens and storage requirements.

Common BrewDog beer buying pitfalls

1. Mistaking pack size for value

A larger box is not automatically better value. Compare the total volume and the number of cans, rather than relying on phrases such as “party pack” or “multipack”. For example, four 330ml cans provide 1.32 litres, while ten 440ml cans provide 4.4 litres. The larger pack may suit a gathering, but it may be unnecessary for occasional drinking.

Also check whether a listing contains one beer style or several. A BrewDog mixed beer pack can offer variety, but a single-style box may be more suitable if you already know you prefer Punk IPA, Hazy Jane or lager.

2. Choosing by flavour description alone

Terms such as “tropical”, “juicy” and “refreshing” describe flavour direction, not strength or bitterness. BrewDog Punk IPA and BrewDog Hazy Jane are both hop-led beers, but they offer different experiences. Punk IPA has a more pronounced bitter finish, while Hazy Jane is associated with a softer, hazier texture from oats and wheat.

For a lighter, crisp option, check the ABV and style of a BrewDog lager before ordering. Lost Planet First Lager is listed at 4.5% ABV, while Cold Beer Lager is 3.4% ABV.

3. Assuming alcohol-free means zero alcohol

Some alcohol-free BrewDog beer products are labelled at 0.5% ABV, rather than 0.0%. The BrewDog Mixed AF Pack contains 8 x 330ml cans at 0.5% ABV, with each can listed at 0.16 UK units. This may suit adults looking to reduce alcohol, but the label should always be checked if complete avoidance is important.

Core specifications to check before buying

ABV and alcohol units

ABV shows the percentage of alcohol by volume, while UK alcohol units indicate the amount of pure alcohol in a serving. A 330ml can of 5.4% BrewDog Punk IPA contains approximately 1.8 UK units, according to the supplied product information. A 440ml can of 3.4% Cold Beer Lager contains approximately 1.5 units.

Use both figures when planning a gathering or comparing products. The UK Chief Medical Officers advise that adults should not regularly exceed 14 units per week. Alcohol is for people aged 18 and over, and it is safest not to drink during pregnancy.

Beer style and flavour profile

Use the style as a practical shortcut:

  • BrewDog IPA: generally hop-forward, with citrus, tropical fruit or pine notes.
  • BrewDog Punk IPA: 5.4% ABV in the listed 8-pack and 12-pack formats, with grapefruit, pineapple and lychee notes.
  • BrewDog Hazy Jane: 5% ABV, brewed with oats and wheat for a hazy appearance and softer mouthfeel.
  • BrewDog lager: typically lighter and crisper, with Lost Planet First Lager at 4.5% ABV and Cold Beer Lager at 3.4% ABV.
  • Alcohol-free BrewDog beer: the Mixed AF Pack is listed at 0.5% ABV and includes Lost AF, Punk AF, Hazy AF and Wingman AF.

Allergens, dietary suitability and storage

Most of the beer products listed contain barley and gluten. Hazy Jane also lists oats and wheat, while the Mixed AF Pack includes barley, milk, oats and wheat. Check the packaging if you have an allergy, intolerance or dietary requirement.

Storage varies by product. Some beers should be kept in a cool, dark place, while lager and the Mixed AF Pack are listed with refrigerated storage guidance. Check the best-before date and chill the cans before serving where appropriate.

Our Top Recommendations

MATCH FOR: Budget-Conscious Starters
BrewDog Punk IPA 4x330ml

BrewDog Punk IPA 4x330ml

Why This Fits Their Persona: A compact 4 x 330ml format gives newcomers a manageable way to try a well-known BrewDog IPA style without committing to a large box.

How It Avoids the Trap

The four-can quantity reduces the risk of over-ordering and makes the total volume clear before purchase.

Key Advantage & Pros

5% ABV listed; 1.32-litre total volume; compact format for casual use.

MATCH FOR: Premium Quality Seekers
BREWDOG Hazy Jane 12 x 330ml

BREWDOG Hazy Jane 12 x 330ml

Why This Fits Their Persona: Suitable for drinkers who prioritise a hazy New England IPA style, tropical fruit notes and a fuller texture for relaxed evenings or food pairing.

How It Avoids the Trap

The listing states the 5% ABV, 330ml can size and barley, oats and wheat ingredients, helping buyers assess strength and allergens.

Key Advantage & Pros

12 x 330ml pack; intentionally unfiltered style; suitable for vegetarians and vegans.

MATCH FOR: Specific Use-Case/Heavy Users
BrewDog Cold Beer Lager 15 x 440ml

BrewDog Cold Beer Lager 15 x 440ml

Why This Fits Their Persona: The 15-can format is practical for hosts, regular lager drinkers and households preparing for larger social occasions.

How It Avoids the Trap

The 6.6-litre total volume is stated clearly, avoiding confusion between can count and actual quantity.

Key Advantage & Pros

3.4% ABV; 15 x 440ml format; listed with crisp, light cereal and lemon notes.

MATCH FOR: Alcohol-Reducing Households
BrewDog Mixed AF Pack 8 x 330ml

BrewDog Mixed AF Pack 8 x 330ml

Why This Fits Their Persona: A mixed alcohol-free range gives households several styles to share, including alcohol-free versions of IPA, hazy and session beers.

How It Avoids the Trap

The pack states 0.5% ABV rather than implying 0.0%, so buyers can make an informed choice.

Key Advantage & Pros

8 x 330ml cans; four listed varieties; each can contains 0.16 UK units.

Looking for More Options?

We have compiled a complete, real-time list of products that fully satisfy these strict selection criteria and UK safety regulations.

Frequently asked questions about BrewDog beer

Is BrewDog beer suitable for a party?

It depends on the number of guests and the styles they prefer. A larger BrewDog beer multipack, such as Cold Beer Lager 15 x 440ml, provides more volume for a crowd. A BrewDog mixed beer pack is more suitable when guests have different preferences. Check ABV and total units before serving, and provide alcohol-free alternatives.

Should BrewDog IPA be stored in the fridge?

Follow the storage guidance on the individual product. Many IPAs can be stored upright in a cool, dark place and chilled before serving. Products labelled for refrigerated storage, including the Mixed AF Pack, should be kept cold. Avoid direct sunlight and check the best-before date before opening.

Which BrewDog beer should I choose for a mixed tasting?

The BREWDOG Mix 8 x 330ml includes listed varieties such as Punk IPA, Wingman, Hazy Jane and another stronger IPA option, with ABVs ranging from 4.3% to 6.5% in the supplied details. It offers a practical way to compare styles, but check the current packaging for the exact contents, ingredients and alcohol information before purchase.