Who are you serving?

Brunch cooks making hot dishes

If butter will go into eggs, pancakes or baking, compare the ingredient list and salt level of the particular block or tub. A spreadable blend is a different formulation, even when its name includes butter.

Hosts serving toast, crumpets or bagels

If guests will spread a product straight from the fridge, look for that use stated on its label. Sainsbury’s describes the cited Kerrygold spreadable as suitable for spreading straight from the fridge; it contains butter, rapeseed oil and water.

Households checking milk allergens

The cited butter blocks, pure-butter tub and spreadable blends contain milk. Check the individual pack before serving a guest with a milk allergy; the NHS distinguishes food allergy from lactose intolerance.

What should you check before choosing?

Start with how the butter will be used, then compare the ingredients and label information for the exact product you plan to serve.

PriorityWhat to checkYour needs
Ingredients for cooking Read the ingredient list to distinguish butter from a blend containing oil and water. Tesco Groceries lists butter, lactic culture and salt for its cited Lurpak block; Sainsbury’s lists butter and salt for its cited Kerrygold pure-butter tub. For eggs, pancakes or baking, I want to know which formulation I am putting into the dish.
Cold-bread spreading Look for an explicit fridge-ready spreading statement, then check the blend’s ingredients. Sainsbury’s makes that use claim for the cited Kerrygold spreadable, which lists 40% milk fat and 20% rapeseed oil. Guests will be serving themselves cold toast, crumpets or bagels, so I do not want to wait for a block to soften.
Salt and saturates Compare the same measure, preferably per 100g, on the exact packs. Tesco Groceries lists 1.2g salt and 52g saturates per 100g for its cited Lurpak block; Sainsbury’s lists 1.8% salt for its cited Kerrygold pure-butter tub. I want to compare the products I might actually buy, rather than assume that all salted butters have the same figures.
Milk allergens Check the current ingredient and allergen information for every product, including spreadable blends. The cited butter and blends contain milk. Someone at brunch has a milk allergy, so a butter blend must not be mistaken for a dairy-free option.
Storage Read the pack’s refrigeration, freezing and defrosting directions before buying more than you expect to use. The cited Anchor Salted Butter listing says to keep it refrigerated or freeze it for up to three months. If there will be butter left after brunch, I need storage directions for that particular pack.

What is easy to overlook?

  • Assuming a spreadable blend is the same as a butter block

    The cited spreadable products include rapeseed oil and water, unlike the cited butter blocks and pure-butter tub. That difference matters if you are choosing by ingredients as well as by how easily a product spreads.

    Read the ingredient list rather than relying on the word “butter” on the front of the pack.

  • Comparing nutrition figures on different bases

    Salt figures differ between the cited salted products. A per-serving figure also describes a different quantity from a per-100g figure.

    Compare salt and saturates per 100g for the exact products, then check the stated serving size if you use per-serving figures.

  • Treating lactose intolerance and milk allergy as interchangeable

    The NHS distinguishes lactose intolerance from food allergy. The cited butter and spreadable products contain milk, so a spreadable formulation does not remove the milk-allergy concern.

    For a guest with a milk allergy, do not serve these dairy products; check the allergen label of an alternative before serving it.

Which brand ranges are worth comparing?

A brand name alone does not identify the formulation: compare the particular block, tub or spreadable product.

Lurpak

The cited Tesco Groceries listings include a slightly salted butter block and a separate spreadable blend.

  • The 200g block lists butter, lactic culture and salt, with 82g fat and 1.2g salt per 100g.
  • The cited spreadable also contains rapeseed oil and water; do not use the block’s nutrition figures for the blend.

Kerrygold

The cited Sainsbury’s listings distinguish a pure-butter tub from a fridge-ready spreadable blend.

  • The 250g pure-butter tub lists butter and salt, with no added vegetable oil.
  • The cited spreadable is a 60% fat blend containing rapeseed oil and water; check which product you have selected.

Anchor

The cited Sainsbury’s listing describes a 200g salted butter block made with British milk.

  • Its listed ingredients are butter and salt; the nutrition panel gives 1.7g salt per 100g.
  • The listing calls for refrigeration or freezing for up to three months; follow the pack’s directions.

Sainsbury’s

The cited own-label products include a British salted butter block and a Taste the Difference spreadable blend.

  • The 250g block lists butter and salt and a minimum 80% milk-fat content.
  • The cited spreadable contains butter, rapeseed oil and water; its formulation differs from the block.

Tesco

Tesco Groceries lists its British Salted Block Butter 250g alongside branded blocks and spreadable products.

  • The listing lets shoppers identify block and spreadable formats within the same retailer’s range.
  • Check the individual product’s current ingredient and nutrition label before treating it as equivalent to another block.

A Joybuy ghee option for brunch cooking

This ghee is an option to consider for hot brunch cooking, rather than a butter block or a spread labelled for use straight from the fridge.

Laila Pure Butter Ghee 500G

Laila Pure Butter Ghee 500G

For a brunch menu involving cooking, this 500G butter ghee is a different format from the blocks and spreadable blends above. Check the pack’s milk-allergen and storage directions, and confirm whether its serving texture suits you if you also need something for cold toast.

View on Joybuy

Common questions about brunch butter

Should I choose a block or a spreadable product for Sunday brunch?

Choose according to how you will serve it: a block or pure-butter tub has the butter-led ingredient lists shown on the cited cooking options, while the cited Kerrygold spreadable is labelled for spreading straight from the fridge. Check its ingredients if an oil-and-water blend would change your choice.

Are spreadable butter products formulated like ordinary butter?

Not necessarily. Sainsbury’s lists its cited Kerrygold spreadable as a 60% fat blend with rapeseed oil and water, while its cited Taste the Difference spreadable is a 78% blend containing butter, rapeseed oil and water. Read the exact product’s ingredient list.

Can I serve the cited butter or blends to someone with a milk allergy?

No: the cited products contain milk. Check the current allergen label of any alternative before serving it to a guest with a milk allergy.

Is lactose intolerance the same as a milk allergy?

No. The NHS distinguishes lactose intolerance from food allergy and includes butter among dairy products. Do not assume an individual’s suitability from the word “butter” or “spreadable”; check the label and follow advice relevant to that person’s circumstances.

How should I store butter left after brunch?

Follow the directions on the specific pack. The cited Anchor Salted Butter listing says to keep it refrigerated or freeze it for up to three months; check that pack for its full freezing and defrosting instructions.