Who is choosing?

Hosts sharing biscuits during the match

If several people will dip into the bowl, check the weight of the pack rather than assuming coated and plain options provide similar amounts. Tesco Groceries lists its classic custard creams in a 400g pack and its milk-chocolate-coated version in a 162g pack.

Viewers choosing the chocolate coating

Tesco Groceries lists milk chocolate as 52% of its coated custard creams. Ocado lists both milk- and white-chocolate-coated M&S versions, so the type of chocolate can guide the choice.

Households checking guests’ allergens

Check the current packet for each biscuit you intend to serve. The coated and plain examples have different ingredient and allergen statements; a vegetarian label does not establish suitability for someone avoiding milk, wheat or soya.

What matters when choosing?

Decide whether the coating or the amount to share matters more, then compare the labels of the packs you are considering.

Priority What to check Your needs
Coating and flavour Check whether the biscuit is uncoated, milk-chocolate-coated or white-chocolate-coated. Tesco Groceries lists 52% milk chocolate in its coated version; Ocado describes the M&S white-chocolate version as more than 50% chocolate. I want the chocolate coating to be part of the snack, rather than choosing a classic vanilla-filled biscuit.
Amount to share Compare pack weights and, where stated, the number of biscuits or servings. Tesco Groceries lists 162g coated and 400g plain packs; Ocado lists six biscuits in the 191g M&S white-chocolate pack. There will be several people watching, so I need to know how much the pack contains before putting it out.
Allergens Read the ingredients and allergen statement on the current packet for the exact variety. The compared coated products list milk, wheat and soya; the plain examples also contain wheat and milk ingredients, and some carry a possible-sesame warning. A guest avoids a particular ingredient, so I need to check each pack rather than treat custard creams as interchangeable.
Portion information Compare like measures on the nutrition labels. Tesco Groceries lists 139kcal and 4.0g saturates per 27g coated biscuit, against 59kcal and 1.5g saturates per smaller plain biscuit. I want to see what one biscuit represents before deciding how many to put in the serving bowl.
Storage Check the packet’s storage and after-opening instructions. Ocado lists cool, dry storage away from sunlight for the M&S coated biscuits, with airtight storage after opening. The biscuits may be out throughout the match, so I want to serve some and store the rest as the pack directs.

What is easy to overlook?

  • Assuming a coated pack will go as far as a plain one

    A smaller pack may run out sooner when several people are sharing. Tesco Groceries lists 162g for its milk-chocolate-coated custard creams and 400g for its classic version.

    Check the pack weight and any biscuit or serving count against the number of people watching. If you want both varieties, consider how much of each you plan to put out.

  • Treating every custard cream as having the same allergens

    The compared coated biscuits contain milk, wheat and soya, while the plain examples contain wheat and milk ingredients; some listings also warn of possible sesame. Vegetarian suitability does not answer an allergy question.

    Read the current label for the exact flavour and pack before serving it to a guest with an allergy.

  • Comparing one coated biscuit with one smaller plain biscuit

    Tesco Groceries lists 139kcal and 4.0g saturates for one 27g coated biscuit, compared with 59kcal and 1.5g saturates for one smaller plain biscuit. The per-biscuit figures describe different-sized portions.

    Use the serving size alongside the nutrition figures when deciding what to put out.

  • Leaving the coated biscuits out for the whole match

    The listed storage instructions call for cool, dry conditions; Ocado’s M&S listings also specify keeping the biscuits away from sunlight and storing them airtight after opening.

    Put out a portion and store the remainder according to the packet instructions.

Relevant brand references

These examples illustrate coated and classic custard creams; check the exact product label when choosing a pack.

Tesco

Tesco Groceries lists both a 162g milk-chocolate-coated custard cream pack and a 400g classic pack.

  • The coated version lists a vanilla-flavour filling and 52% milk chocolate, making the coating a clear point of difference.
  • The classic version has no chocolate coating. Check the current packet for ingredients, allergens and serving information for either variety.

M&S

Ocado lists M&S milk- and white-chocolate-coated custard creams in 191g packs.

  • The white-chocolate listing specifies six vanilla-filled sandwich biscuits and more than 50% chocolate.
  • The white-chocolate version lists 541kcal and 17.8g saturates per 100g. Follow the pack’s cool, dry storage instructions.

Crawford's

Tesco Groceries lists Crawford's Custard Creams as a 300g classic, uncoated option.

  • The listing describes vanilla-flavour cream and states that the biscuits are suitable for vegetarians.
  • The listing identifies wheat and milk and warns that the biscuits may also contain sesame seeds; check the current pack before sharing.

Joybuy product options

This option is a classic custard cream for viewers considering an uncoated biscuit alongside the chocolate-coated varieties discussed above.

Schar Gluten Free Custard Creams 125g pack

Schar Gluten Free Custard Creams 125g

For a football-watching spread that includes classic custard creams, this 125g pack is an uncoated option. Check the current packet’s ingredients and allergen statement before serving it to guests.

View on Joybuy

Common questions

Will a chocolate-coated pack be enough to share during a match?

Check its weight and biscuit count against the number of people watching. Tesco Groceries lists a 162g coated pack and a 400g classic pack; Ocado lists six biscuits in the 191g M&S white-chocolate-coated pack. The larger classic pack is an option when the amount to share matters more than the coating.

How should I store chocolate-coated custard creams?

Follow the instructions on the pack you buy. The Tesco and M&S coated-biscuit listings specify cool, dry storage; the M&S listings also say to keep the biscuits away from sunlight and store them airtight after opening.

Can I serve the compared biscuits to someone with a milk or wheat allergy?

Do not assume that any of these compared packs is suitable: the coated examples list milk and wheat, and the plain examples contain wheat and milk ingredients. Check the current packet’s full allergen statement for the exact product before serving it.

Are the compared custard creams vegetarian?

Tesco Groceries lists its coated and classic custard creams, and Crawford's custard creams, as suitable for vegetarians; the compared M&S coated varieties are also listed as vegetarian. That designation does not establish that a biscuit is vegan or suitable for someone with an allergy, so check the current pack for those requirements.