Who is this comparison for?

People managing diabetes

Dried fruit can be easy to eat in a large amount at once, as Diabetes UK points out. Compare the carbohydrate, sugars and calories in the portion you plan to eat rather than assuming naturally occurring sugars make a product suitable for you.

Shoppers comparing prunes and apricots

Calories and sugars can point to different choices. The Whitworths prune label lists 50kcal and 11.0g sugars per 30g; the M&S apricot listing gives 65kcal and 8.6g sugars for the same amount.

Shoppers who prefer a visible portion

An individual pack can make the amount easier to judge than a handful from a larger bag. Tesco Seedless Raisins come in 14g boxes, each labelled with 40kcal, 9.2g carbohydrate and 8.4g sugars.

What should you check on the label?

Start with the amount you will eat, then compare energy and carbohydrate on the same portion basis. Ingredients, allergens and pack format can change which option works for your circumstances.

Priority What to check Your needs
Portion and carbohydrate Find the labelled serving size and its carbohydrate value. If packs use different serving sizes, compare the same weight before drawing a conclusion. I want to know the carbohydrate in the amount I will actually eat, rather than relying on a small serving printed on one pack.
Calories and sugars Whitworths lists 50kcal and 11.0g sugars per 30g of Phenomenal Prunes; the M&S Organic Soft Apricots listing gives 65kcal and 8.6g sugars per 30g. Check carbohydrate as well: 11.0g and 14.6g respectively. If calories are my starting point, I still want to see whether the sugars and carbohydrate figures lead me to a different choice.
Pack size Check whether the pack provides individual portions or needs measuring. Tesco labels each 14g raisin box with 40kcal and 9.2g carbohydrate; it is not a 30g serving. A small box makes the amount clear to me, while a larger bag means I will measure out a portion myself.
Ingredients and allergens Read the ingredients for sweetened or candied fruit, and check the allergen declaration on the exact pack. The M&S Organic Soft Apricots listing names sulphur dioxide (sulphites). I need to check whether an ingredient or allergen makes a particular product unsuitable for me, regardless of its calorie figure.
Eating occasion The NHS counts 30g of dried fruit as one 5 A Day portion and advises having dried fruit at mealtimes rather than between meals to reduce tooth-decay risk. I would rather plan a portion with a meal than repeatedly take fruit from an open bag between meals.

Common buying mistakes

  • Ignoring carbohydrate because the sugar comes from fruit

    Diabetes UK notes that dried fruit is easy to consume in a large amount at once, which can have a bigger effect on blood glucose.

    Check carbohydrate and sugars for the portion you intend to eat, and measure it if the pack does not provide individual portions.

  • Choosing by calories alone

    Per 30g, the labelled Whitworths Phenomenal Prunes have fewer calories but more sugars than the M&S Organic Soft Apricots. The apricots also list sulphites.

    Compare energy, carbohydrate, sugars, ingredients and allergens together before deciding which difference matters to you.

  • Assuming mixed dried fruit is the same as plain fruit

    The Ocado listing for M&S Mixed Fruit with Cranberry & Apricot includes sweetened cranberries, sweetened pineapple and candied peel; it lists 66.0g sugars per 100g.

    Read the ingredients rather than judging a mix by the fruit names on the front, and compare its nutrition panel with any plain-fruit alternative you are considering.

  • Picking repeatedly from a bag between meals

    The NHS advises eating dried fruit at mealtimes rather than between meals to reduce tooth-decay risk.

    Set out the amount you intend to eat and have it with a meal instead of repeatedly grazing from the pack.

Relevant brand references

Whitworths

Phenomenal Prunes provide a labelled 30g portion for comparing calories with other dried fruits.

  • Whitworths lists 50kcal, 11.0g carbohydrate, 11.0g sugars and 2.2g fibre per 30g of Phenomenal Prunes.
  • The lower calorie figure does not mean the prunes are low in sugars or suitable for every person managing diabetes.

M&S

Organic Soft Apricots offer a different calorie-and-sugars trade-off from the labelled Whitworths prunes.

  • The Ocado product listing gives 65kcal, 14.6g carbohydrate and 8.6g sugars per 30g of M&S Organic Soft Apricots.
  • They list more calories than the compared prunes and contain sulphur dioxide (sulphites).

Tesco

Seedless Raisins come in individual boxes for shoppers who want the pack to define the amount.

  • Tesco lists 40kcal, 9.2g carbohydrate and 8.4g sugars per 14g box.
  • A smaller box is a portion-format choice, not evidence that raisins contain little sugar by weight; check the current pack label.

Sunsweet

Sunsweet lists pitted prunes in pouch and canister formats on its European site.

  • The listed formats include a 200g pouch and a 500g canister, so check how you would portion either pack.
  • Sunsweet's own FAQ says individual circumstances differ and recommends seeking individual advice from a registered nutritionist, dietitian or doctor; its guidance does not establish suitability for a particular person.

Dried fruit options on Joybuy

These prunes and figs offer different pack sizes and portioning formats. Compare each current pack's nutrition and ingredients for the amount you intend to eat; the separately discussed M&S apricots and Tesco raisin boxes are not part of this product selection.

J.ZAO Pitted Chilean Prunes 500g

J.ZAO Pitted Chilean Prunes 500g

Individually wrapped prunes offer a way to set out a portion, but check how much each wrapper contains. The listing's sugar claim conflicts with its accompanying nutrition information; use the current pack's sugars and carbohydrate values rather than relying on that claim.

View on Joybuy
Whitworths Figs 175g

Whitworths Figs 175g

If you are considering figs instead of prunes or apricots, measure the amount from this 175g pack and compare its current energy, carbohydrate and sugars values on the same portion basis.

View on Joybuy
Morrisons Dried Pitted Prunes 500g

Morrisons Dried Pitted Prunes 500g

This 500g pack of pitted prunes needs a measured serving if you want to compare it with a 30g portion or a small individual pack. Check the current label for carbohydrate, sugars and ingredients.

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Whitworths Snacking Prunes 190g

Whitworths Snacking Prunes 190g

For this 190g prune pack, measure the portion you intend to eat and check its own nutrition label rather than assuming it has the same values as another Whitworths product. The listing's allergen information conflicts with its ingredients; check the actual packaging if allergens matter to you.

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Forest Feast Orchard Prunes 200g

Forest Feast Orchard Prunes 200g

This 200g prune pack is another option to compare by a measured serving. Check its current calories, carbohydrate and sugars alongside the ingredients and storage instructions before choosing it.

View on Joybuy

Frequently asked questions

Does naturally occurring sugar make dried fruit automatically suitable for someone with diabetes?

No. Diabetes UK notes that it is easy to eat a lot of dried fruit at once and that doing so can have a bigger effect on blood glucose. Check the carbohydrate and sugars in the portion you intend to eat rather than relying on a general claim of suitability.

What counts as a portion of dried fruit in the UK?

The NHS counts 30g of dried fruit as one 5 A Day portion. It advises eating dried fruit at mealtimes rather than between meals to reduce tooth-decay risk.

Which of the compared dried fruits lists fewer calories per 30g?

Whitworths Phenomenal Prunes list 50kcal per 30g, compared with 65kcal for M&S Organic Soft Apricots, according to their product labels. The prunes also list 11.0g carbohydrate and 11.0g sugars for that portion, so calories do not tell the whole story.

Which compared product lists less sugar per 30g?

The M&S Organic Soft Apricots listing gives 8.6g sugars per 30g, versus 11.0g on the Whitworths Phenomenal Prunes label. The apricots list more calories for that portion and contain sulphur dioxide (sulphites), so check the other label details too.

Do I need to check the allergen information on dried fruit?

Yes, if allergens affect your choice. The M&S Organic Soft Apricots listing names sulphur dioxide (sulphites); check the declaration on the exact pack you are buying, along with its ingredients and instructions.