Who is each format for?

People adding flavour after leaving home

A pocket concentrate makes sense if you have water available later but do not want a full-size squash bottle in your bag. Waitrose describes Robinsons Mini as a pocket-size option that makes up to 20 drinks; it still needs diluting.

Households filling bottles in the morning

If you can prepare drinks before departure, compare larger bottles by their dilution directions, ingredients and flavour. M&S describes its Orange Squash as double strength, while other products may use different mixing instructions.

Shoppers checking ingredients closely

No added sugar is not the same as sugar-free or sweetener-free. Compare the sugars value for the diluted drink and read the current bottle for sweeteners, allergens and any relevant warnings.

What should you check?

Decide when you will mix the drink, then compare the label information for the squash as prepared.

Priority What to check Your needs
Portability Compare bottle size, whether water will be available later and whether the concentrate must be diluted before drinking. I want to add flavour after leaving home without carrying a household-size squash bottle.
Preparation Read the ratio on the exact pack and use its directions for the drink you are making. Ribena Blackcurrant Squash No Added Sugar 850ml, listed by Sainsbury's, calls for one part squash to at least four parts water. I can fill a bottle before I leave, or I need a concentrate that is straightforward to mix once I have water.
Sugars and sweeteners Compare sugars values for diluted servings prepared as directed, then read the ingredient list for sweeteners. The Food Standards Agency distinguishes a no-added-sugar claim from the presence of naturally occurring sugars. I am avoiding added sugar, but I also want to know what sugars and sweeteners are in the drink I will actually make.
Flavour and fruit Choose the stated flavour rather than assuming all products from a brand are alike. M&S describes its Orange Squash as double strength and made with 20% real fruit; check that product's directions before mixing. Orange, blackcurrant or another fruit flavour may matter more to me than carrying the smallest bottle.
Pack guidance Check the current bottle for ingredients, allergen information, age-related guidance and storage and dilution instructions. If I am serving a child or avoiding a particular ingredient, I need the directions and warnings for this specific squash.

Mistakes to avoid

  • Reading ‘no added sugar’ as ‘no sugar’

    Naturally occurring sugars may still be present, and a no-added-sugar squash may contain non-sugar sweeteners. The Food Standards Agency notes that a no-added-sugar claim alongside naturally occurring sugars requires an indication of those sugars.

    Use the diluted nutrition panel and ingredient list, not the front-of-pack claim alone, when comparing drinks.

  • Treating concentrate as a ready-to-drink squash

    Concentrates require water. Waitrose's Robinsons Mini listing explicitly says not to drink it undiluted, and Sainsbury's gives a dilution direction for Ribena Blackcurrant Squash No Added Sugar 850ml.

    Follow the directions on the bottle you have, including any separate guidance for children.

  • Choosing from an old ingredient listing

    For a shopper avoiding a particular ingredient, an online description is less useful than the ingredients and warnings on the bottle being purchased.

    Check the current pack before buying and again before preparing the drink.

Relevant brand examples

These examples illustrate different squash formats and flavours; the details apply to the named products, not every drink from each brand.

Robinsons

Sainsbury's lists a no-added-sugar Orange Squash 1L, while Waitrose lists a pocket-size Robinsons Mini No Added Sugar Orange Squash for mixing with water away from home.

  • Waitrose states that the Mini bottle makes up to 20 drinks.
  • The Mini is a concentrate, not a drink to consume undiluted.

Ribena

Sainsbury's lists Ribena Blackcurrant Squash No Added Sugar 850ml as a blackcurrant option to prepare with water.

  • The listing specifies one part squash to at least four parts water.
  • Check the current bottle's sweeteners, allergens and other ingredient warnings if they affect your choice.

Vimto

Waitrose lists Vimto No Added Sugar Squash as a mixed-fruit option and describes it as a source of vitamins C and D.

  • The Waitrose description also identifies naturally occurring fruit sugars, making the distinction from sugar-free clear.
  • Check the diluted nutrition panel and mixing directions rather than treating a vitamin claim as a substitute for breakfast food.

M&S

M&S describes its Orange Squash as a no-added-sugar, double-strength option made with 20% real fruit.

  • The double-strength format is relevant if you prepare a drink before leaving home.
  • Use the product's own dilution and age-related directions; do not assume they match another squash.

Squash options on Joybuy

These no-added-sugar squash concentrates are options for mixing a drink before you leave. Their bottle sizes differ, but none of these listed products is the pocket-size Robinsons Mini discussed above.

Robinsons No Added Sugar Orange Squash 1L

Robinsons No Added Sugar Orange Squash 1L

This 1L orange concentrate is an option for mixing a drink before departure rather than carrying squash in a pocket. Follow the dilution directions on the bottle; check its current ingredients and age-related guidance if relevant.

View on Joybuy
Ribena Blackcurrant No Added Sugar Concentrate 1.5L

Ribena Blackcurrant No Added Sugar Concentrate 1.5L

Choose this 1.5L blackcurrant concentrate if you plan to mix a bottle before leaving rather than carry the concentrate. Follow its pack directions and compare nutrition using the current bottle's diluted serving information.

View on Joybuy
Robinsons No Added Sugar Summer Fruits Squash 1L

Robinsons No Added Sugar Summer Fruits Squash 1L

The summer-fruits flavour offers another 1L concentrate for a drink prepared ahead. Check the bottle for its dilution directions and any guidance that applies when serving children.

View on Joybuy
Ribena Pineapple and Passion Fruit No Added Sugar Squash 850ml

Ribena Pineapple and Passion Fruit No Added Sugar Squash 850ml

This 850ml concentrate offers a pineapple and passion-fruit flavour for mixing before departure. Follow its pack directions and check the ingredient list and warnings if particular ingredients matter to you.

View on Joybuy
Robinsons No Added Sugar Real Fruit Lemon Juice Squash 1L

Robinsons No Added Sugar Real Fruit Lemon Juice Squash 1L

This 1L lemon squash is suited to preparing a drink before you go rather than carrying a pocket concentrate. Use the bottle's dilution directions and its current nutrition panel when comparing diluted drinks.

View on Joybuy

Common questions

Does ‘no added sugar’ mean squash contains no sugar?

No. The Food Standards Agency distinguishes the claim from naturally occurring sugars, which must be indicated when present alongside a no-added-sugar claim. Check the sugars value for the squash diluted as directed.

Can I drink squash concentrate without adding water?

Do not treat concentrate as ready to drink. Waitrose's Robinsons Mini listing explicitly says not to drink it undiluted; follow the mixing directions on whichever squash you choose.

Can I use the same dilution for a child's drink?

Check the exact product's age and dilution guidance rather than applying one bottle's directions to another. Some of the listed products give separate instructions for children, so read the pack before preparing the drink.

Should I check the bottle if I need to avoid an ingredient?

Yes. Read the current bottle's ingredients and warnings before purchase or use, particularly if a sweetener, allergen or phenylalanine warning affects your choice.

Can squash take the place of breakfast?

Treat diluted squash as a drink alongside breakfast, not as the food itself. Its no-added-sugar claim tells you about added sugar, not whether it provides what you want from a morning meal.