What matters when choosing?
Start with the child’s planned activities and the account you will manage. Then check the relevant store, communication and time settings on the exact device and service; choose protective accessories afterwards.
| Concern |
What to check |
Who this matters to |
| Accounts and purchases |
Can the child have their own managed account? Check which downloads and payments require approval, including how stored credit is handled. |
If I want to approve downloads and spending, I need the child’s activity kept separate from my account. Around 36% of consumers put account and purchase control first. |
| Chat and online interaction |
Check settings for the messaging, voice chat and multiplayer features the child intends to use; one setting may not cover them all. |
When games or apps let my child interact with others, I want to know which conversations I can manage. Communication controls come first for around 29% of consumers. |
| Activities and time |
Decide whether the child needs general-purpose apps or mainly games, then check time controls on the chosen device and operating system. |
If the device is mainly for gaming, I may not need a phone or tablet; mixed activities change that choice. Around 21% of consumers prioritise activity fit and time boundaries. |
| Protection and accessories |
Check case fit, charging or controller clearance, and headphone connection and fit for the exact device. |
For a device that will be carried or used with headphones, I need accessories that fit without getting in the way. Physical practicality is the primary concern for around 14% of consumers. |
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Common questions
Do parental controls remove every online risk?
No. Controls apply to particular devices, accounts and services rather than everything a child does online. For instance, Google says Family Link cannot let a parent remotely listen to calls or view the child’s screen; review the apps the child uses and agree household rules alongside device settings.
Can a child under 13 set up an Apple Account on their own in the UK?
No. Apple’s UK account guidance says a child under 13 needs a parent or guardian’s help and consent and must join a Family Sharing group. Arrange that account setup before relying on Ask to Buy.
Can Google Family Link supervise a child’s iPhone or iPad?
No. Google says Family Link cannot supervise iPhones or iPads. If supervision through Family Link is central to your choice, check eligibility for the exact Android device or Chromebook instead.
Does a PEGI rating tell me whether a game will be easy for my child?
No. PEGI says its age ratings address content suitability, not difficulty or the skill needed to play. Consider the game’s demands and online features separately from its age label.
Does Xbox purchase approval cover gift-card spending?
No. Microsoft says approval is not needed when a child uses Xbox gift cards or existing account currency. Decide whether the child should have access to either before relying on purchase requests to manage spending.