Who is choosing?

Hosts seeking a reduced-sugar bourbon biscuit

Check whether the current pack actually makes a reduced-sugar claim. A lower sugars-per-100g figure than another biscuit, or a small per-biscuit figure, does not establish that claim on its own.

Hosts serving guests who avoid gluten

A gluten-free bourbon-style biscuit may address that separate requirement. Check the current pack’s allergen information as well as its sugar content; gluten-free does not mean reduced sugar.

Hosts planning a shared biscuit plate

Use sugars per 100g to compare different biscuits, then look at the per-biscuit figure when deciding what to put out. The two figures answer different questions.

What should you check?

Start with the claim on the pack, compare nutrition on the same per-100g basis, and then consider each guest’s dietary requirements and the serving size.

PriorityWhat to checkYour needs
Sugar comparison Compare sugars per 100g across products. Use sugars per biscuit afterwards for portion planning; biscuit sizes can differ. I want to compare biscuits on the same basis before filling a serving plate. In the Food Standards Agency’s 2024 Making Food Better Tracker Survey, 49% of the 611 people interviewed said they actively used traffic-light labelling when shopping for food; that figure describes general label use, not bourbon-biscuit choices.
Reduced-sugar claim Look for a claim about the finished biscuit and check what similar product it is compared with. Wording about an ingredient, such as fat-reduced cocoa powder, is not a reduced-sugar claim for the biscuit. If I specifically want reduced sugar, a merely lower-looking number will not answer the question. In the Food Standards Agency Northern Ireland’s September–November 2022 tracker, 47% of those surveyed said they would be more likely to buy food reduced in sugar than the regular version; this was not a survey of bourbon-biscuit shoppers.
Dietary requirements Check the current ingredient and allergen information for each biscuit. Assess gluten-free or vegan wording separately from its sugar claim. Some guests may need a particular ingredient or allergen check, regardless of which biscuit has the lower sugars-per-100g figure.
Serving plan Check the pack size and any per-biscuit sugar figure. Recheck availability before relying on a particular product for the event. I want enough biscuits to serve guests while deciding how many to put out at once.

Common mix-ups

  • Calling any lower-numbered biscuit ‘reduced sugar’

    A difference between two nutrition labels does not, by itself, establish a reduced-sugar claim for either finished product.

    Use ‘lower listed sugars per 100g’ when describing a straightforward comparison. If reduced sugar is the requirement, check the product’s specific claim and comparison basis.

  • Comparing only the sugar per biscuit

    Different biscuit sizes can produce different per-piece figures without showing how their sugars per 100g compare.

    Compare the per-100g values first. Use the per-biscuit values to plan what goes onto the serving plate.

  • Assuming gluten-free or vegan means reduced sugar

    Those descriptions address different product characteristics. Tesco Free From Bourbon Creams, for example, list 21.9g sugars per 100g according to Tesco Groceries, but their gluten-free description is not a reduced-sugar claim.

    Check dietary suitability, sugar information and current availability separately, and read the physical pack for allergens.

Bourbon biscuit brand references

These particular retailer products provide points of comparison for a garden-party selection; the figures do not establish a reduced-sugar claim for any of them.

Tesco

Tesco Groceries lists both standard Bourbon Creams and a Free From bourbon-style biscuit.

  • Free From Bourbon Creams list 21.9g sugars per 100g; standard Bourbon Creams list 25.2g per 100g.
  • The Free From biscuit’s gluten-free description is not a reduced-sugar claim. Tesco listed that product as out of stock when checked, so recheck availability.

Sainsbury's

Sainsbury's lists a 200g Bourbon pack with nutrition information per 100g and per biscuit.

  • The listed figures are 25.8g sugars per 100g and 3.4g per biscuit; the pack contains approximately 15 servings.
  • The smaller per-biscuit figure than some alternatives does not establish a reduced-sugar claim.

Waitrose

Waitrose & Partners lists Essential Bourbon Creams Biscuits, with sugars shown per 100g and per biscuit.

  • The listed figures are 27.8g sugars per 100g and 3.90g per biscuit; the product page states it is suitable for vegans.
  • Vegan suitability does not establish a reduced-sugar claim.

M&S

M&S lists Giant Bourbon Biscuits and Extra Cream Bourbon Creams as distinct biscuit formats.

  • Giant Bourbon Biscuits list 24.7g sugars per 100g, according to M&S.
  • M&S Extra Cream Bourbon Creams list 36.7g sugars per 100g. Check the exact format rather than applying one product’s figure to the other.

Joybuy biscuit alternatives

These are cookies-and-cream and chocolate sandwich biscuits to consider alongside a bourbon biscuit for a garden party. Their names carry different sugar wording; check each current pack’s nutrition and ingredients rather than treating either as a verified reduced-sugar bourbon.

Gullon Zero No Added Sugar Cookies and Cream 210g pack

Gullon Zero No Added Sugar Cookies and Cream 210g

A cookies-and-cream biscuit to consider if you are open to serving something other than a traditional bourbon. ‘No Added Sugar’ appears in its name; check the current pack’s sugars per 100g, ingredients and allergens before choosing it for guests.

View on Joybuy
Oreo Zero Sugar Sandwich Cookies 97g pack

Oreo Zero Sugar Sandwich Cookies 97g

A sandwich cookie rather than a traditional bourbon biscuit. ‘Zero Sugar’ is part of its product name; read the current nutrition label and ingredients if sugar content or guest dietary requirements determine your choice.

View on Joybuy

Questions about sugar claims

How can I tell whether a bourbon biscuit is reduced sugar?

Check for a reduced-sugar claim about the finished biscuit and its comparison with a similar product. Do not infer the claim from a smaller per-biscuit figure or a modest difference between two products’ sugars per 100g.

Does ‘fat reduced cocoa powder’ mean the biscuit is reduced sugar?

No. That wording describes a cocoa ingredient, not the finished biscuit’s sugar claim. Tesco Groceries lists fat reduced cocoa powder among the ingredients of its Bourbon Creams and lists the biscuits at 25.2g sugars per 100g.

Should I compare sugar per biscuit or per 100g?

Compare sugars per 100g first when choosing between differently sized biscuits, then use the per-biscuit figures to plan servings. Tesco Groceries, for example, lists its Free From Bourbon Creams at 21.9g per 100g and 3.1g per biscuit, and its standard Bourbon Creams at 25.2g per 100g and 3.5g per biscuit.

Do HFSS rules prevent serving bourbon biscuits at a private garden party?

The England rules described in Department of Health & Social Care guidance concern certain HFSS retail promotions and placement, not a blanket prohibition on serving biscuits at a private party. Department for Education school-food guidance is a separate framework for food provided in state-funded schools in England; check the relevant requirements if the event is school-provided.