Who is this for?

Hosts looking for a lower-sugar soft drink

If you want a flavoured drink for a Bonfire Night table, compare sugars and energy for the prepared glass, then check how much water the concentrate needs.

Shoppers weighing up juice content

A high-juice label tells you something different from a no-added-sugar label. Check the fruit-juice percentage alongside sugars and energy per diluted serving.

Hosts serving children or guests with sensitivities

Follow the exact bottle’s preparation and age guidance. Check its current ingredient and allergen information before serving someone with a relevant sensitivity.

What should you compare?

Choose the type of drink you want, then compare labels on the same prepared-volume basis. Bottle size alone does not tell you how many drinks a concentrate will make.

PriorityWhat to checkYour needs
Sugars and energy Compare sugars and energy for the drink after dilution, using the same volume where possible. Waitrose & Partners lists Robinsons Orange No Added Sugar at 3kcal with negligible sugars per diluted 250ml; Sainsbury’s lists its High Juice Orange at 17kcal and 2.4g sugars per prepared 250ml. I want a flavoured drink with a lower stated sugar figure per glass, so I’ll compare the prepared drink rather than rely on the front-of-pack wording.
Fruit-juice content Read the juice percentage and the prepared-serving nutrition together. Sainsbury’s lists 50% fruit juice for its High Juice Orange squash, alongside 2.4g sugars per prepared 250ml. Fruit-juice percentage matters to me, even if the prepared glass has more sugars than the reviewed Robinsons Orange no-added-sugar example.
Servings and dilution Check the bottle’s stated serving count and concentrate-to-water ratio. Waitrose & Partners lists 70 servings for Robinsons Double Strength Orange when mixed one part concentrate to nine parts water. I’m making drinks for several guests and want to mix a jug to the stated ratio instead of guessing each pour.
Ingredients and age guidance Read the current ingredient and allergen statement, including any sweeteners or sulphites, and follow product-specific directions for children. Marks & Spencer states that its Apple & Elderflower High Juice is not suitable for babies. Before serving guests, I need to check sensitivities and make sure the particular squash is prepared appropriately for the people drinking it.

What is easy to overlook?

  • Treating “no added sugar” as a nutrition figure

    Products with that wording can still have different sugars and energy per prepared glass. Waitrose & Partners lists 3kcal per diluted 250ml for Robinsons Orange No Added Sugar; Sainsbury’s lists 17kcal and 2.4g sugars per prepared 250ml for its no-added-sugar High Juice Orange.

    Compare the prepared-serving figures and fruit-juice percentage before deciding which distinction matters to you.

  • Mixing double-strength squash by eye

    The stated number of servings assumes the specified dilution. Using more concentrate changes the drink and reduces the number of glasses the bottle makes.

    Measure the concentrate and water for a jug using the ratio on that bottle.

  • Missing ingredients behind the front label

    No-added-sugar wording does not tell you whether a squash contains sweeteners or sulphites. The Food Standards Agency identifies sulphur dioxide and sulphites as an allergen concern and notes a higher risk of reaction for people with asthma.

    Check the exact pack’s ingredient and allergen statement before serving anyone with a relevant sensitivity.

Brand and retailer references

Robinsons

Its reviewed no-added-sugar Orange and Summer Fruits squashes offer different bottle formats for a gathering.

  • Waitrose & Partners lists 70 servings for Robinsons Double Strength Orange at a 1:9 concentrate-to-water ratio.
  • Those serving and nutrition figures belong to the named products and stated preparation, not every Robinsons squash.

Tesco

Its reviewed Robinsons and Ribena product listings provide details to consult when comparing named squashes.

  • Tesco lists Robinsons Summer Fruits No Added Sugar at 5kcal and 0g sugars per 250ml when diluted as directed.
  • Use the current pack for the ingredients and preparation instructions of the product you buy.

Sainsbury’s

Its High Juice Orange No Added Sugar is a named option for comparing fruit-juice content with prepared-drink nutrition.

  • Sainsbury’s lists 50% fruit juice, 17kcal and 2.4g sugars per prepared 250ml serving.
  • A higher juice percentage does not by itself establish a lower-sugar prepared drink.

M&S

Its Apple & Elderflower High Juice listing illustrates why age-specific preparation wording matters.

  • Marks & Spencer says this product is not suitable for babies and directs that extra water be added if it is given to older children.

Waitrose

Its Essential No Added Sugar Summer Fruits listing gives a prepared-serving figure and serving count for comparison.

  • Waitrose & Partners lists 60 servings, with 4kcal and 0.5g sugars per prepared 250ml serving.
  • Use the stated mixing directions when comparing those figures with another squash.

Joybuy squash options

These no-added-sugar concentrates offer orange, summer-fruits, blackcurrant and lemon choices for a Bonfire Night gathering. Compare their pack formats, then check each bottle’s dilution and ingredient directions before serving.

Robinsons No Added Sugar Orange Squash 1L

Robinsons No Added Sugar Orange Squash 1L

A single bottle for orange squash drinks. Waitrose & Partners lists 3kcal and negligible sugars per diluted 250ml for the named Robinsons Orange No Added Sugar squash; follow the directions on this bottle when preparing it. Check its ingredients for any guest with a relevant sensitivity.

View on Joybuy
Robinsons No Added Sugar Summer Fruits Squash, six 1L bottles

Robinsons No Added Sugar Summer Fruits Squash 6 × 1L

The six-bottle pack is an option when you plan to make drinks more than once during a gathering. Follow each bottle’s dilution directions and check the ingredient statement for guests with relevant sensitivities.

View on Joybuy
Robinsons No Added Sugar Summer Fruits Squash 1L

Robinsons No Added Sugar Summer Fruits Squash 1L

This single bottle offers a summer-fruits alternative to the orange squash. The Joybuy product information states 2 calories per 100ml diluted; check the bottle’s mixing directions and prepared-drink sugars when comparing it with other flavours.

View on Joybuy
Ribena Blackcurrant No Added Sugar Concentrate 1.5L

Ribena Blackcurrant No Added Sugar Concentrate 1.5L

A blackcurrant concentrate in a 1.5L bottle. Check the diluted-drink nutrition and mixing directions on the pack before comparing servings. Its product guidance says it is not recommended for children under three; check the current label before serving.

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Robinsons No Added Sugar Real Fruit Lemon Squash 1L

Robinsons No Added Sugar Real Fruit Lemon Squash 1L

A lemon-flavoured choice in a single 1L bottle. Use the current pack’s ingredient list, dilution directions and prepared-drink nutrition to compare it with the other flavours before making drinks for guests.

View on Joybuy

Common questions

Is no-added-sugar squash the same as sugar-free squash?

No. A no-added-sugar squash can still contain sugars from its ingredients, including fruit juice. Compare the sugars in the prepared drink and read the ingredient list rather than treating the two descriptions as interchangeable.

How can I compare two squash bottles fairly?

Compare sugars and energy for the drinks after dilution, using the same prepared volume where possible. Check each bottle’s mixing ratio too: it affects both what goes into a glass and how many servings the bottle makes.

Can I serve squash concentrate straight from the bottle?

Prepare squash according to the directions on its bottle rather than serving the concentrate as a finished drink. The required amount of water can differ between regular and double-strength products.

What should I check before serving squash to children?

Follow the age and dilution directions for that exact product. Marks & Spencer states that its Apple & Elderflower High Juice is not suitable for babies and calls for extra water if given to older children; that wording should not be assumed to apply to every squash.

Do sulphites matter when choosing squash for guests?

Check the exact pack’s allergen statement if a guest has a relevant sensitivity. The Food Standards Agency identifies sulphur dioxide and sulphites as an allergen concern and notes that people with asthma have a higher risk of reaction.