Sourz The Original Blackcurrant Sweet & Sour Spirit Drink 70cl

Product Marketing

Sourz The Original Blackcurrant Sweet & Sour Spirit Drink embodies the innovative spirit of the Sourz portfolio, a brand that has been a staple of the UK social scene since its launch in 1999. Designed specifically to appeal to modern consumers, particularly those in the 18-28 age demographic who value vibrant and interactive drinking experiences, this blackcurrant variant combines deep, rich notes of dark berries with a sharp, tangy finish. Its signature glow-in-the-dark bottle not only makes it visually striking for home bars, clubs, and social gatherings but also enhances its appeal as a shareable and Instagram-worthy product. Produced under the expertise of Beam Suntory UK Ltd., the drink reflects decades of refinement in fruit-flavoured spirits, ensuring consistency and quality in every 70cl bottle. The brand's commitment to innovation is evident in its ability to balance playful presentation with a sophisticated flavor profile, making it a versatile choice for both casual and celebratory occasions .

On the palate, Sourz Blackcurrant delivers an electrifying fusion of sweet and sour, beginning with an intense aroma of ripe blackcurrants that evolves into a lively, mouth-puckering finish. The flavor profile is carefully crafted to avoid the high sugar and artificial notes found in many pre-mixed cocktails, aligning with growing consumer preferences for more balanced and sessionable drinks. This versatility allows it to be enjoyed neat as a shot, mixed with lemonade for a refreshing long drink, or combined with prosecco to create a fruity spritz. The low alcohol content (15% ABV) makes it an accessible option for extended social sessions, while its bold character stands up well in cocktails. The drink’s adaptability across various consumption occasions—from parties to relaxed evenings with friends—underscores its role as a dynamic and engaging choice for those seeking a lively yet approachable beverage .

Ingredients

Spirit, Water, Sugar, Blackcurrant Flavour, Acid (Citric Acid), Colour (Anthocyanins), Preservative (Potassium Sorbate) .

Allergens

None known.

Ve/Vegetarian

Suitable for Vegetarians and Vegans .

Nutrition

Nutritional values are approximate and based on typical sweet spirit liqueurs .

Age restrictions

18+ years .

Alcohol Percentage

15% vol. .

Alcohol Units

1.5 units per 100ml serving (10.5 units per 70cl bottle) .

Storage

Store in a cool, dry place away from direct sunlight. Keep tightly sealed to preserve freshness .

Shelf-life

Indefinite if stored properly.

Safety Information

Enjoy responsibly. Excessive alcohol consumption is harmful to health .

Country of origin

United Kingdom .

Region

Scotland (Produced by Beam Suntory UK Ltd., Glasgow) .

Manufacturer Address

Beam Suntory UK Ltd.,Springburn Bond,Carlisle Street,Glasgow,G21 1EQ,Scotland,UK.