Who is each approach for?

Shoppers adding protein separately

A plain rice cake can be a base for a protein-containing topping or side. Sainsbury's and Tesco each list 0.6g protein per cake, while Asda lists 0.7g, so the cake alone makes a small contribution.

Shoppers seeking protein from the cake

If the snack itself needs to provide more protein, compare the stated amount per cake. Marks & Spencer lists 2.4g protein per 9.5g Barbecue High Protein Rice Cake, but also 16.2g fat per 100g.

Allergen-aware shoppers

Check the exact pack rather than relying on a recipe description. Sainsbury's says its rice cakes are prepared to a vegan recipe but are not suitable for customers with a milk allergy because of manufacturing methods; Tesco and Asda list precautionary allergen warnings for their respective products.

What should you check?

Plain rice cakes with a separate protein food

Choose when: Keeping fat down matters more than getting protein from the cake itself.

Trade-off: The plain supermarket cakes listed by Sainsbury's, Tesco and Asda provide only 0.6–0.7g protein per cake.

Protein-enriched rice cakes

Choose when: Protein supplied by the snack takes priority over choosing a lower-fat plain cake.

Trade-off: Marks & Spencer lists 16.2g fat per 100g for its Barbecue High Protein Rice Cakes, compared with 2.4–2.9g for the cited plain Sainsbury's, Kallo and Asda products.

PriorityWhat to checkYour needs
Protein per cake Read protein per cake or stated serving as well as per 100g. Check the serving weight when comparing different products. I want to know what the portion I will eat contributes, not just what a full 100g would provide.
Fat and protein together Compare both figures per 100g for a consistent basis, then look at the stated portion. Marks & Spencer lists 24.8g protein and 16.2g fat per 100g for its Barbecue High Protein Rice Cakes. If keeping fat down comes first, I can use a plain cake with a separate protein food; if protein from the cake comes first, I need to weigh up its fat content too.
Ingredients and allergens Read the current ingredients, allergen statement and any precautionary warning for the exact product. A vegan recipe does not settle milk-allergy suitability. I need the particular pack to fit my dietary requirements, rather than relying on a broad recipe description.
Flavour, sugar and salt Compare sugar and salt per stated portion when choosing flavoured cakes. Snack a Jacks lists 0.26g salt per Jumbo Salt & Vinegar cake and 0.07g per Jumbo Caramel cake; these are flavour-specific figures. A flavour may appeal to me, but I still want to compare its portion label with the plain options.

Common buying mistakes

  • Relying on protein per 100g alone

    Sainsbury's, Tesco and Asda list around 8g protein per 100g for their cited plain cakes, but only 0.6–0.7g per cake.

    Check the amount in the portion you plan to eat. If you choose a plain cake for its lower fat figure, plan any additional protein food separately.

  • Assuming high protein also means less fat

    Marks & Spencer lists 24.8g protein and 16.2g fat per 100g for its Barbecue High Protein Rice Cakes. The cited plain Sainsbury's, Kallo and Asda cakes list 2.4–2.9g fat per 100g.

    Put the protein and fat figures side by side on the same per-100g basis before deciding which matters more to you.

  • Using a recipe or flavour name as a complete label check

    A vegan recipe can still carry an allergy-related restriction, and flavoured cakes have different sugar and salt figures by variant.

    Read the current ingredients and allergen statement for the exact pack. For flavoured cakes, compare sugar and salt per stated portion too.

Relevant brand examples

Kallo

Kallo's Lightly Salted Wholegrain Rice Cakes offer a plain option to compare when fat per 100g is a priority.

  • Kallo lists 2.8g fat and 8.5g protein per 100g for this product.
  • The per-100g protein figure does not tell you how much a single cake contributes; check the pack's portion information.

M&S

Its Barbecue High Protein Rice Cakes illustrate the protein-first option in this comparison.

  • Marks & Spencer lists 24.8g protein per 100g; Ocado lists 2.4g per 9.5g cake.
  • The product also lists 16.2g fat per 100g, so compare it with plain cakes on both measures.

Tesco

Tesco Lightly Salted Rice Cakes provide another plain product for portion-by-portion comparison.

  • Tesco lists 3.1g fat and 8.8g protein per 100g, with 0.6g protein per cake.
  • Its allergen information says the product may contain sesame seeds, soya and milk.

Sainsbury's

Its 135g Rice Cakes are a plain option for shoppers comparing fat and protein at the eaten portion.

  • Sainsbury's lists 2.4g fat per 100g and 0.6g protein per cake.
  • Although prepared to a vegan recipe, the product is not suitable for customers with a milk allergy because of manufacturing methods.

Asda

Asda Slightly Salted Rice Cakes provide a plain choice with stated figures per cake.

  • Asda lists 2.9g fat per 100g and 0.7g protein per cake.
  • The product may contain soya; check the current pack if this affects your choice.

Snack a Jacks

Its Jumbo flavours are useful examples when comparing flavoured cakes by portion.

  • Snack a Jacks lists 0.3g fat per Jumbo Caramel cake and 0.6g per Jumbo Salt & Vinegar cake.
  • Check protein on the exact flavour's current pack before choosing it for protein supplied by the snack.

Rice cakes and lentil cakes on Joybuy

These options include plain and flavoured rice cakes, plus a lentil cake for shoppers comparing a different type of snack. Use the current pack figures to judge protein and fat; the lentil cake is not the same product as a rice cake.

Kallo Protein Packed Lentil Cakes 100g pack

Kallo Protein Packed Lentil Cakes 100g

A lentil-cake alternative if you want to compare protein supplied by the snack itself. Check protein and fat per portion on the current pack rather than treating the product name as a nutrition comparison with rice cakes.

View on Joybuy
Kallo Organic Lightly Salted Rice Cakes 130g pack

Kallo Organic Lightly Salted Rice Cakes 130g

A plain rice cake to consider as a base for a separate protein-containing topping. Check this organic variant's own protein and fat figures, portion size and allergen statement; figures for other Kallo rice cakes should not be substituted for it.

View on Joybuy
Snack A Jacks Jumbos Sour Cream & Chive Sharing Rice Cakes 117g pack

Snack A Jacks Jumbos Sour Cream & Chive Rice Cakes 117g

A savoury flavoured option. Compare its own protein and fat figures with plain cakes, and check salt per portion and the allergen statement for this flavour.

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Kallo Blueberry and Vanilla Rice and Corn Cakes 131g pack

Kallo Blueberry and Vanilla Rice and Corn Cakes 131g

A sweet-flavoured rice and corn cake. If protein and fat guide your choice, compare both on its current label and read the sugar figure for the portion you intend to eat.

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Kallo Jumbo Apple and Cinnamon Rice Cakes 127g pack

Kallo Jumbo Apple & Cinnamon Rice Cakes 127g

An apple-and-cinnamon flavoured rice cake. Check its protein and fat alongside sugar per portion, rather than assuming that a flavoured cake serves the same purpose as a plain base.

View on Joybuy

Questions about choosing rice cakes

Are plain rice cakes automatically high in protein?

No. Sainsbury's and Tesco each list 0.6g protein per cake for their cited plain products, and Asda lists 0.7g. If you want more protein in the snack or meal, consider what you will eat with the cake and check the resulting portion.

Do M&S Barbecue High Protein Rice Cakes fit a lower-fat priority?

They offer more protein per cake than the cited plain products, but they are not the lower-fat choice in this comparison. Ocado lists 2.4g protein per 9.5g cake, while Marks & Spencer lists 16.2g fat per 100g; the cited plain Sainsbury's, Kallo and Asda products list 2.4–2.9g fat per 100g.

Is a vegan recipe enough information if I have a milk allergy?

No. Sainsbury's says its rice cakes are prepared to a vegan recipe but are not suitable for customers with a milk allergy because of manufacturing methods. Read the current allergen statement for the exact product.

Why compare both per-100g and per-cake figures?

Per-100g figures let you compare products on the same weight basis, while per-cake figures show the amount in one stated portion. For example, Tesco lists 8.8g protein per 100g for its Lightly Salted Rice Cakes but 0.6g per cake.