Key Product Selling Point
Clinically proven emollient cream with triple active moisturising action containing White Soft Paraffin, Light Liquid Paraffin and Hypoallergenic Anhydrous Lanolin to deeply hydrate and soothe dry, flaking skin
Non-greasy, fragrance-free formula absorbs quickly into the skin, leaving it feeling soft, comfortable and relieved without any sticky residue
Developed for more serious dry skin conditions including eczema, dermatitis, ichthyosis and certain dry cases of psoriasis, as well as sunburn and detergent hands
Dermatologically tested and suitable for the whole family, including infants over 1 month of age, for use on face, hands and body
Contains no perfume, making it ideal for sensitive skin that may be prone to irritation from fragranced products
Detailed Product Description
This product, E45 Cream in a 500g pump dispenser, is used to treat and soothe a wide range of dry skin conditions, including eczema, dermatitis, ichthyosis and certain dry cases of psoriasis, as well as everyday dryness such as flaking, chapped skin, sunburn and detergent hands. Formulated with three active emollient ingredients—White Soft Paraffin 14.5% w/w, Light Liquid Paraffin 12.6% w/w and Hypoallergenic Anhydrous Lanolin (Medilan®) 1% w/w—this clinically proven cream works by forming a protective barrier on the skin surface, helping to reduce moisture loss while keeping skin soft, comfortable and relieved. The non-greasy, fragrance-free formula is quickly absorbed by the skin, making it suitable for daily use on the face, hands and body. Dermatologically tested and gentle enough for the whole family, including infants over the age of 1 month, E45 Cream has been a trusted skincare expert for over 70 years, providing effective, no-fuss relief for vulnerable dry skin.
Direction for Use
Twist the pump to the OPEN position. Depress the pump to dispense the cream. Twist the pump back to LOCK after use. Apply liberally to the affected area 2 or 3 times daily, or as required. Each actuation of the pump dispenses approximately 4g of cream. For external use only. If symptoms persist, consult your doctor.
Ingredients/Materials
White Soft Paraffin 14.5% w/w, Light Liquid Paraffin 12.6% w/w, Hypoallergenic Anhydrous Lanolin (Medilan®) 1% w/w. Also contains: Glyceryl Monostearate, Cetyl Alcohol, Sodium Cetostearyl Sulphate, Carbomer, Methyl Hydroxybenzoate (E218), Propyl Hydroxybenzoate (E216), Sodium Hydroxide, Citric Acid Monohydrate, Purified Water.
Product Warnings
For external use only. Do not use if allergic to any of the ingredients. Avoid contact with eyes. If irritation develops, discontinue use. Keep out of the sight and reach of children. Fire hazard: Do not smoke or go near naked flames; clothing or bedding with this product dried on them can catch fire easily. If you use large quantities (>100g) of paraffin-based products, regularly change clothing, bedding or dressings impregnated with the product and keep away from naked flames. If you suspect an allergic reaction, such as a rash, or if anything unusual happens, stop using the product. If symptoms persist or worsen, talk to your doctor or pharmacist.
Warranty Period & Shelf Life
This cream is formulated for topical use with optimal freshness as indicated by the expiration date printed on the packaging. For best results, store below 25°C in a cool, dry place away from direct sunlight and use before the expiry date shown.
For the latest information about shelf life, batch number, storage condition, it is recommended to review the product and ingredient list printed on the packaging prior to usage or consumption.
Manufacturer Address
Karo Pharma UK Ltd, The Pearce Building, 4th Floor, West Street, Maidenhead, SL6 1RL, United Kingdom
Net Content
500 g
4.9(36 reviews)